I’m Ale, an Art Director focused on brand design and how it shows up in the real world. I build visual identities that don’t just look good—they connect, resonate, and move people.

I’ve led major photoshoots and creative campaigns for brands like Celebrity Cruises, PLANTA Restaurants, and Norwegian Cruise Lines, blending strong creative with sharp strategy. My work lives where concept and execution meet.

I lead senior design teams to create work that’s both intentional and impactful. I’m collaborative by nature, trend-aware, and always pushing for ideas that feel fresh, relevant, and culturally in tune.